Google Acquires Company With Tech That Turns Displays Into Speakers


Google Acquires Company With Tech That Turns Displays Into Speakers

The Essential Phone arguably pushed the limits even more, with a small cut-out in its display housing the camera.

According to Redux's LinkedIn page, Google Inc (GOOG) could also improve its smartphones' haptic feedback, though the company could also license out Redux's technology and gain some revenue, the company has 178 granted patents and over 50 pending patent applications. Google is now the proud owner of Cambridge-based startup Redux, which is developing technology it says will be able to turn certain surfaces into speakers.

Redux raised $5m in March 2017 from investors including Arie Capital.

It is unclear when Alphabet - via an Ireland-based subsidiary of Google - acquired Redux, but the transfer of shares of Redux holding company NVF Tech Ltd.to the US tech giant was confirmed on December 13, according to United Kingdom regulatory filings.

Google did not provide Bloomberg with any details, including purchasing price or other acquisition information. The Pixel 2 in particular had very thick bezels that's very much the same size as its predecessor.

Redux is led by its CEO Nedko Ivanov, formerly CEO of BullGuard, John Kavanagh who hails from IBM and CapGemini, David Gammie, who has formerly at Plastic Logic, and Nimrata Boora who came from Deloitte and then HiWave Technology.

This would free up space for other components, such as larger batteries or a better cameras, in Google products such as Pixel phones. It also creates solutions to create so-called haptic feedback, which allows users to carry out different tasks on current smartphones by applying different pressure to the screen. Currently, most implementations of haptics use a short buzz of the notification vibration motor to give a general indication that an on-screen control has been successfully tapped.