Truett McConnell University in Cleveland, Georgia posted a press release on its website, September 7 that explained the university would be cutting ties with the company.
The poll revealed that while 21 percent of the general public said they would stop buying Nike, 19 percent said they would buy even more Nike products, and, of the young males in their target market, 29 percent said they would purchase more products.
But early figures from research companyEdison Trends suggests Nike's bold ad campaign could prove a financial success (and not just because those people had already paid for their scorched trainers).
Jerry Falwell Jr., the president of Liberty University, has said although his school has a contract with Nike, the school may not renew it when it expires. Though Kaepernick originally meant to sit down while the national anthem played before an NFL game, it was a military veteran who advised him to kneel, saying it was more effective.
"For Nike to then hire Colin Kaepernick, a person known for wearing pigs on his socks, mocking law enforcement, kneeling against our flag, and mocking our troops, is reprehensible to my family and to the Truett McConnell family".
Truett McConnell University is a small liberal arts college with a student population of 2,600 students.
Kaepernick, who is now an unsigned free agent, started sitting and kneeling during the national anthem in 2016, calling it a protest against racial injustice and police brutality.
Caner said any profits from remaining Nike gear sold through the campus store will be donated to Wounded Warriors and the Fraternal Order of Police.
Nike's recent ad featuring former National Football League player Colin Kaepernick is a subtle sign that Nike is "solidly marching back to the top of form", wrote Canaccord Genuity analyst Camilo Lyon in a note to clients on Tuesday.
After opting out of his 49ers contract to become a free agent past year, Kaepernick continues to be unemployed for doing nothing more than taking a knee during the national anthem. Donald Trump said Nike is sending a "terrible message". Kaepernick said the proceeds would go to the Know Your Rights Camp, a campaign he founded to raise youth awareness about self-empowerment and interacting with law enforcement. Yes, endorsing Vick was a mistake for Nike, but the company should be commended, not boycotted, for supporting a true American hero like Kaepernick.